A Note From Our Founder
“I wanted to create a space where activity could feel like respite; a place where we can be bold and put ourselves out there. Love All is how we show up for ourselves and each other.”
About LATS
Welcome to the Baseline.
At Love All Tennis Society (LATS), we believe in Love above all. We are both a tennis club and a curated community where fitness, femininity, and sisterhood meet.
Christina founded LATS and it was born from an observation: the court needed more rhythm and Black women needed more spaces designed specifically for Black women.
Our Philosophy: Intentionally Curated.
We believe in building a community that is as thoughtful and responsible as it is playful and fit. Whether you’re a seasoned player or a beginner still finding your second serve, you belong here.
We do “Rallies,” not just tennis meetups. We curate personal experiences that turn a morning workout into a cultural touchpoint. From the first warm-up to the final point, we move with a bold energy that says: Don’t meet us there, beat us there.
What We Stand For:
The Society: A collective of like-minded women who understand that community is the game’s true sweet spot.
The Sport: We prioritize high-caliber effort. While the aesthetic is always clean, the athleticism is why we are here.
The Rhythm: Expect an intentional soundtrack on the sidelines that mirrors our flow on the court.
Ready to find your rhythm?
Our courts are open and the sisterhood is waiting. We saved a spot for you.
With love and top spin,
Love All Tennis Society: Black Girls On The Baseline.
The Social Plug Agency
Jasmine L. Davis, Founder of The Social Plug & Content and Social Media Strategy Consultant for LATS
She studied the algorithm like it was coursework. She tested content when nobody was watching. She learned what connects, what converts, and what actually builds community.
The Social Plug is for brands and creators who are tired of guessing and if you’re ready to grow with purpose instead of pressure, she’s your plug.